Go RVing Announces Honeymoon InteRVention Sweepstakes Winners

Go RVing is pleased to announce Kyle Seifert and his wife Stefani Szczepanik of Phoenix as the winners of the Honeymoon InteRVention.

In August, Go RVing partnered with The Knot Worldwide to develop a sweepstakes that created interest and raised awareness for RV traveling by staging a Honeymoon InteRVention. The InteRVention encouraged couples to take their canceled honeymoons on the road. The campaign leveraged custom content, banner ads, emails, influencers, and paid social to deliver maximum participation by generating excitement and drive newlyweds to the sweepstakes landing page.

The contest brought in more than 11,000 unique sweepstakes entries, 16 million impressions, and 14 million social extension impressions

The Honeymoon InteRVention Sweepstakes was a huge success, surpassing all benchmarks and outperforming any recent sweeps The Knot has created. The sweepstakes was created by Go RVing and FCB in a matter of weeks.

The interactive quiz resonated well with the audience at The Knot, generating more than three times the average page views and shattered The Knot’s average for the amount of time spent in-article.

The winning couple was originally planning a Caribbean cruise but instead are now planning to spend their honeymoon in an RV at some point in the coming months.

If you are interested in providing an RV for the sweepstakes winners, please contact Dana Delvecchio at ddelvecchio@rvia.org.