Micropolitans With Outdoor Recreation Fared Better During The Pandemic

Micropolitans with outdoor recreation and some form of manufacturing fared better economically than others through the pandemic.

Driving the news: Bentonville's Heartland Forward on Thursday released its biennial study — "Most Dynamic Micropolitans" — ranking 536 U.S. cities with a population of at least 10,000 but less than 50,000.

Why it matters: Researchers sussed out what economic factors helped micropolitans navigate the COVID-19 crisis, what held others back and how they stack up to peers.

• The ranking uses both historical and forward-looking data — such as entrepreneurship — so it shows where growth is likely.
• The figures also can be used as a roadmap for micropolitans looking to grow their economies, Dave Shideler, Heartland Forward chief research officer, told Axios.

What they did: Researchers used growth in average annual pay, employment numbers, GDP, level of per capita income, young-firm employment share and share of degreed workers employed at young firms to rank each city.

What they found: Areas that count outdoor recreation or food production as part of their economy's makeup performed better than others.

• Spirit Lake, Iowa, and Albertville, Alabama, for instance, both benefited from nearby lakes. Each climbed more than 50 spots due to their outdoor economies, as the U.S. workforce looked to get outside during the pandemic.
• Dodge City, Kansas, leaped 336 spots because National Beef Packing Company — an essential service during the pandemic — kept the area's workforce stable.

Oil-producing micropolitans like Pecos, Texas, slipped slightly because drilling wasn't as profitable in 2020. Pecos fell from No. 1 to No. 4.

Find the list of top micropolitans here.