Go RVing Works With Influencers To Increase Variety Of RV Content

Go RVing’s content in 2021 emphasized both volume and variety. Along with expanding its content for new RVers by 300%, Go RVing has partnered with well-respected influencers from Outside, Go Pro Mountain Games, and ROAM Academy. These partnerships highlighted RVers tips on boondocking, RV tools, cooking tips, finding your creative voice, guidance on towing and hitching, and responsible RVing.

In particular, Go RVing’s partnership with the ROAM Academy highlighted three unique characters with different RVing philosophies to demonstrate the range of options and challenge what it means to be an RVer. Similarly, through a series with The RV Atlas, consumers were given a peek inside different RV models and allowed owners to explain what they love about their RVs in their own words.

The work with influencers didn’t stop there. Brody Leven and Adam Clark introduced its audience to six different characters that have taken Go RVing to new locations, shown new types of RVs, and highlighted people with unique stories to talk about how they are making their mark in the world. Likewise, Boston Rob Mariano from Survivor went on his first RV trip this year, taking Go RVing’s audience along for the ride.

Go RVing also demonstrated the unique ways RVs can be used by publishing its first highlighting a family that uses their RV to go ice fishing as often as possible. This method of travel allows their daughter with cerebral palsy to participate in the family fun. The story offers a good look at how RVs can make outdoor family bonding experiences more accessible and mobile.

And this only scratches the surface! Several other influencers and partners have contributed to the Go RVing story for the benefit of countless RVers. Check out the highlights of some of our stories from 2021.