RV Industry Association Conducts Satellite Media Tour During 2023 Elkhart Open House

During Elkhart’s 2023 Open House, which took place from September 25-27, the RV Industry Association conducted a satellite media tour broadcasting both live and recorded segments highlighting the RV industry’s newest products on display for dealers in Elkhart. In addition to the press coverage, product video takeovers went live all week across Go RVing’s social channels to spread the work directly to consumers seeking new RV purchases.

As part of the satellite media tour, the Go RVing team worked with host and auto expert Mike Caudill to showcase nine different RV products featured in two different TV news segments. They were broadcasted to markets in Boston, Detroit, Fort Wayne, San Diego, Huntsville, Denver, Nashville, Youngstown, Sacramento, and Raleigh. In total, the coverage reached over 211,000 viewers.

Check out the Sacramento clip above and click here to watch the 60-second recap or view the full series of social videos on Go RVing’s YouTube channel.